Channel Letters

A FedEx study on signage found that 8 out of 10 customers entered a store or business for the first time just because of its sign. Signage plays a crucial role in driving more traffic to your business. They aren’t just there for your business to get noticed; they’re also there to draw customers into your space.

At Envision Orlando, we offer a wide range of sign options that makes your business stand out. Here, we’ll talk about one of the most chosen signs among Orlando business owners: channel 3D letters.

Channel Letter Fabrication

Channel letters are plastic or metal lettering used in commercial signs, and are among the most popular sign types in Orlando, Florida. These signs are made with an aluminum backing and returns (or sides), and an acrylic front face. When pieced together, this forms a three-dimensional sign.

Channel letter signs may be lit or unlit, though unlit channel letter signs are sometimes referred to as dimensional lettering. These signs come in three main types:

1. Front-Lit Channel Letters
2. Back-lit Channel Letters
3. Front-Lit/Reverse Letters

Channel letters can be seen throughout Central Florida where they generate thousands of impressions daily for small businesses and national corporations alike. (Starbucks and Domino’s Pizza, for example, are heavy users of channel letters.)

If you’re looking for high-quality dimensional letters, Envision Orlando can help. We can customize signs to match your brand, from font style to colors and theme. We only use premium materials to create signs that are durable and long-lasting. Learn more about channel letters by giving us a call today.

Uses of Mounted Channel Letters

There are many uses of mounted channel letters and they are a superior choice for a variety of different signs, but they’re most popular in large exterior signage at Orlando businesses.

Custom channel letter signs build your brand, engage local audiences (day or night), and serve as a valuable landmark to help visitors identify your business. They are rarely used for temporary messages or promotions, instead of functioning as permanent keystone signage for businesses.

These signs are one of the most popularly used on business storefronts. They effectively give your business a name and establish your identity. Because they are often illuminated, storefront channel letters give you plenty of visibility.

The materials used to create channel letters make them ideal for outdoor use. They can be added to pylon signs or monument signs and make them stand out. The way you can customize these lighted letters make them perfect for boosting brand awareness.

Channel letters also have fantastic uses indoors. They make for an attractive lobby sign or wall feature. Customers are sure to be impressed with these backlit and illuminated signs.

Type of Channel letter

Envision Orlando can manufacture and install a wide range of channel letter signs, including:

• Backlit channel letter signs

• LED channel letter signs

• Exposed neon channel letter signs

• Plastic former channel letter signs

• Unlit channel letter signs

• Storefront channel letters

Our team provides full support every step of the way — from creative ideation to final installation and permit acquisition.

Why Orlando Business Owners Choose Channel Letter Signs

Channel letters are widely used for a reason. They can benefit any business in more ways than one. Here are some examples:

1. Increased Visibility. Humans are naturally attracted to light. Whether day or night, these lighted signs are sure to catch someone’s eye. The more visible your business is, the easier it is to stand out from the competition.

2. Improved Brand Awareness. The visibility that these halo-lit letters give is perfect for increasing brand awareness and recall. Constantly seeing your brand improves the chances of customers remembering your business.

3. Increased Sales and Profit. Channel letters are an effective way to drive more traffic to your business. More customers visiting your store or office means more opportunities to make a sale.

4. Better Business Image. Studies also show that customers believe that the quality of your signs reflects the quality of your products or services. Impressive signage assures customers that they can trust your brand.

5. Cost-Effective Advertising. Channel letters can be a significant investment at first. However, the rewards you receive from these signs eventually pay for themselves. Additionally, aluminum letters are durable and long-lasting. This means you get to enjoy the gains for years to come.

Get a free channel letters consultation

If you’re looking for channel letters near you in Orlando, Winter Park, College Park, Maitland, Kissimmee, or anywhere in Florida, email info@envisionorlando.com or fill out this contact form to book your free quote and consultation with a member of our team. All quotes are 100 percent free — we just want to show you all the possibilities that are out there for channel letters. Find out why Orlando-area businesses trust our team to design, install, and maintain their channel letters.