Campaign Signs: Yard Signs Are Only The Beginning

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Campaign signs are a foundational part of the marketing strategy for almost any political campaign.

This is true now more than ever.

As social distancing becomes the norm and the media landscape continues to fragment, campaign signs are among the most successful tools in increasing awareness of a candidate, a race or an issue. In terms of return on investment, it’s hard to beat.

This can be accentuated even more during primary season. With so many eyes focused on the top of the ticket races on the November general election ballot, primaries can sneak up on even the most informed voters.

For Florida voters the primary election in 2018 is August 18 (with early voting starting August 3). In many of the Florida counties that lean heavily Republican or Democratic, these primaries are often the ultimate decider in local or even Congressional races. If you want to make sure your vote counts, primary voting is critical.

Of all the options for campaign signs, yard signs are easily the most ubiquitous — but are definitely not the only option. The sign specialists at Envision Orlando pride themselves on finding creative, custom solutions for all their clients.

From vehicle decals to window graphics to large format outdoor signs to vinyl stickers, there are a variety of options for candidates in any race and with any budget. We’ve wrapped pickup truck tailgates for candidates — while others are exploring decking out their golf carts with their campaign messaging.

If your campaign doesn’t yet have a logo for the candidate, Envision Orlando can help with that, too. We’ll work with you to create a custom, modern logo in every file format so that it works on signs, your website, social media, t-shirts and more.

If you’re interested in exploring campaign signs or other political marketing, contact us at info@envisionorlando.com, (407) 951-5532 or fill out this form. We’d love to work with you!