Outdoor signs are one of the most important forms of advertising for your business. They have a huge impact on your business’s success, especially in attracting customers to your store, office, or firm. 76% of American shoppers say they visited a business because of its signs.
Finding the right partner to design, produce, and install your signage is critical in setting your business up for success. In this blog, we will help ask the right questions to do just that.
6 Questions to Ask to Find the Right Outdoor SignCompany
1. Do They Offer the Exterior Building Signs You're Looking For?
Search for "sign company" on Google, and you will generate a long list of Orlando sign companies. Not all companies produce all types of signs, so it is important to find the ones that offer outdoor signage options. Better yet, find a company that offers a wide range of signs, from outdoor event signs to outdoor light box signs.
2. Do They Have a Quick Turnaround Time for Exterior Building Signs?
It's no good if you're waiting weeks on end for your signs to arrive. Check how long the company's lead, delivery, and installation times are. Clear, certain answers are best, especially if they explain that their team is confident with its processes and suppliers. Instead of asking “how long does it generally take to receive an outdoor event sign?”, ask “When will I receive my outdoor event sign?” Vague answers, on the other hand, maybe a concern, especially if you'll be working on tight deadlines.
3. Do They Use Quality Materials?
For a sign to deliver the value you expect, it needs to be made with high-quality materials. That can mean anything from quality vinyl for banners to quality metals for outdoor marketing signs.
Also, check if they use LED lighting. LEDs have been a game-changer for signage, offering much longer lifespans and far lower operating costs compared to traditional bulbs.
4. Can I Ask for a Catalog of Previous Projects? Are They High Quality?
This shouldn't be a deal breaker, but any experienced signage company should have a large catalogue of successful projects they have previously completed. These examples will give you an idea of the kind of outdoor marketing signs they create, and whether they are the right fit for you.
5. Are They Upfront About Outdoor Signs Pricing and Your Budget?
People often hesitate when talking about pricing, but it is important to be upfront about it. Be clear about your budget and how much you hope to spend. The company can let you know then whether it is interested in your project or able to provide you with what you’re looking for within your budget.
Also, ask about the company's pricing model. For instance:
- Do they charge a deposit at the start?
- How much will the sign cost all in?
- Will delivery and installation cost extra?
- How accurate are their quotes?
The goal is to eliminate any unexpected surprises, regarding the overall investment, from happening at a later point.
6. What Do Their Online Reviews Say?
Online reviews are some of your best sources of information. A five-star rating on platforms such as Google can tell much about the business. In case you were wondering, we have a 5-star rating! Moreover, customers' comments can tell a lots about the company, especially what they do well and what they could do better.
Are We the Right Outdoor Signs Partner for You?
We certainly think so, but you should do your due diligence, nevertheless. Book a free consultation to ask us everything we mentioned above and find out how we make every signage project seamless, from a simple outdoor light box sign to banners for citywide marketing.
